Video: Association Web Trends 2020 Webinar
4 Ways Virginia Bankers Association’s website transformed their member experience
Kick-start 2020 by uncovering how modern associations are using their websites to create new value and transform their member experience.
In this webinar, Lindsay Hardy (Director of Strategy, Digital Deployment) and Monica McDearnon (Communications & Financial Literacy Coordinator for the Virginia Bankers Association) discuss the opportunities for associations online and show you how the Virginia Bankers Association capitalized on them to deliver a superior member experience.
Getting Acquainted with Google Analytics
CCPRO Presentation Slides
Google Analytics is a powerful tool, but the sheer volume of options it provides can be a little intimidating for new users. This webinar provides a clear overview of how Google Analytics can help you learn more about how visitors use your site.
How to choose a website design firm
The 22 questions you need to ask before making a decision
Website development projects can be fraught with risk. Organizations often wonder:
- How can we be sure we’re choosing the right technology for our needs?
- Have we thought of everything so we don’t miss deadlines or pay for change orders?
- How can we avoid getting stuck with a vendor that we can’t trust to deliver?
- How can we make an apples-to-apples comparison of all these bids?
- How can we ensure our new website is one we can be proud of?
This document aims to help you ask the right questions and mitigate risks when evaluating a website vendor. While there are many items to compare, the 22 questions listed here are those most likely to affect your overall project process and outcome while also ensuring that your website project launches on time and within your budget.
How to make good technology decisions for your organization
If you don’t have the budget to hire a consulting firm to help determine priorities when making decisions about technology adoption, or you’d just like to understand the process better so that you can choose a good partner/vendor, this free webinar is for you.
The folks from Digital Deployment and Streamline lay out a discovery process that includes identifying “audiences” (or stakeholders), getting to the “why” of what you’re hoping to accomplish, and methods to clearly identify what is required for a successful adoption of any new system you’re considering.
Webinar: Getting Acquainted with Google Analytics
Google Analytics is a powerful tool, but the sheer volume of options it provides can be a little intimidating for new users. This webinar provides a clear overview of how Google Analytics can help you learn more about how visitors use your site.
15 diagrams that make graphic design much easier
Most of us aren’t graphic designers or art directors, but in order to create engaging content for our readers, we often find ourselves taking on these roles in one form or another.
The best places to find stock photos and icons…for free
Stock photos have developed a reputation of looking contrived and cheesy, and/or being terribly expensive. Fortunately, if you’re looking to snazz up some your content with photography but don’t have a budget for professional photos, you’re in luck. We have three sites that we recommend you check out: unsplash.com, pixabay.com, and pexels.com.
Engage and Understand your Audience with Bundle & Blast™
Second only to creating great content is finding a way to make sure it reaches your audience. So today, for our “Low hanging fruit” article, we’re focusing on a very cool tool – Bundle and Blast.
So, what makes Bundle and Blast so cool?
Say goodbye to clip art. Say hello to Unsplash.
Back in the day of Microsoft publisher, clip art was all the rage. Fortunately, those days have passed and we have some much better tools to help get our ideas across.
Today, we’d like to introduce you to Unsplash.com. Unsplash is a gorgeous collection of royalty-free photography that uses a creative commons zero license to provide great, free images for websites like yours. “Blogs, art, book covers, tshirts, and more — paid or unpaid — they’re all allowed under the license.”
How to get your website to the top of Google
Best practices for developing search-optimized, user-centric content
We often get the question, “How do I get my website to the top of Google?”, and while our specific suggestions vary by client, the process itself is very consistent.
With that in mind, here’s a quick guide to setting targets and boosting your site’s organic search results.
The Art and Science of SEO
Some of our clients are thought leaders, and when searching for topics they cover, you can often find them on the first page of search engine results. This allows those clients to define what the public understands about a particular topic.
But how does this happen?