[This is the first of a series of posts on the
latest data-driven design trends for retirement systems]
For retirement systems, the member
experience is the brand, and while we do occasionally see
revolutionary design and technology shifts (e.g. responsive
design), it’s often the little things that will delight your
users the most.
This week, we’re offering some tidbits we first learned by
working with the New York City Employees’ Retirement System
(NYCERS): Post pension payment dates on your
website!
NYCERS serves over 350,000 members and fields an incredible
number of support calls daily. When we began redesigning their
website, our first order of business was to conduct focus groups
with their customer service team to learn how the website could
proactively reduce employee workload and increase customer
satisfaction. To our delight, the top requests were simpler than
we thought: